器 Capacity｜Visual Identity

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2017 正修科技大學時尚生活創意設計系畢業展【器 Capacity】
Cheng Shiu University Department of Modern Living and Creative Design

Graduate Exhibition

我們都是容器，
容納所有理想的積蓄。
包括那些，
周旋的遲疑、
易於折損的猶豫，
層層疊疊，
接納了每道縫隙。

每個容器皆有容納之用途，而我們將容器比喻為每個人，因此「器」是「接納」之意。
在從事設計時，我們花費時間累積成功及失敗，並面對自身的優缺點，逐漸看見了自身的改變，
因為有了這些過程，接納了一切的好與壞，使「器」日新月異。

Everyone is like a container
That embraces the savings for all of our ideals.
Including those hesitation,
Frustration and the self-doubt.
Every process, over and over,
Accepted the traces of each trial.

Containers are used to accommodate and we compare the container to person. Hence, "Capacity" refers to what we learn in the course of university. We spend much time accumulating the experience of success and failure, seeing our changes gradually.
Because of these good and bad experiences, the "Capacity" changes with the time.

Visual Design

本形象將每個人視為各種不同的容器，也因為成器的過程是我們生活的一部分，因此我們使用手寫文字及筆刷所留下的筆觸，讓視覺更有情感，運用多種不同筆觸的具象容器來表達每個人，再使用各種材質的紋理來表達抽象的每一道過程，不僅使視覺更有層次，也表現設計過程中的起伏；本次形象海報也結合了立體容器設計，使海報不僅是平面的視覺，也是兼具實用性的互動設計，而立體容器的整體設計概念也同時呼應了「器」之意涵。

Every process is part of our life, so we use the handwritten text and brush-made strokes to make the vision more temperature. Using different strokes of the concrete containers to express each person and use different textures to express the abstract process, not only to have a level of our vision, but also shows the ups and downs of the design process. Our poster also combines the three-dimensional container design, so it is not just a flat vision, but a practical interactive design. The overall concept of the three-dimensional container is also consistent with the meaning of the "Capacity".

Badge

主要以一個容器做為識別證的主圖，並且是由106級大四畢業生，共150位同學各自畫出屬於自己的「器」，也象徵著自己。

We use a container as the main image of the badge. It’s drawn by students of 106th graduation project, a total of 150 students that made their own “Capacity” to symbolize themselves.

Invitation Card

信封運用車縫線縫合代替黏貼，未拆封時，可從信封正面隱約看到本屆主題「器」。而邀請卡運用摺紙技巧，使邀請卡在尚未打開時能呈現完整的標準字「器」，而邀請文就如同內容物，靜待著受邀者開啟，邀請卡背面則為形象小海報。

The envelope is sewn instead of pasting. When it’s not been opened, the subject "器" can be seen from the front of the translucent envelope vaguely. We also use the origami technique to make the invitation card presents a complete standard word "器" when it is closed, and the text is just like the content, waiting for the invitee to open.

Business Card

Catalogue and Bag

Trophy and Bottle

獎座是將容器以水泥翻模的方式加上木製底座製成，我們將這些獎盃作為校內最終評選之獎項，有金獎、銀獎、銅獎、優等四項。

The trophy is made of cement and wooden base. It is the final prize of the department examination, there are gold, silver, bronze and excellent awards.