UO Community
At Urban Outfitters, we wanted to do more than just sell to our customers. We wanted to be involved in the things that they were interested in such as music, art, travel, and popular culture. Result = UO Community. I launched this area of the site with the UO Online Content Manager in March 2011. All features conceived and executed by us. Every feature page was designed around the subject.Ā Work completed at Urban Outfitters Europe