The cafe named The Perch is located beside the sea in Salt Spring island. Mainly frequented by locals, the cafe is unique because it is made out of a container ship! The cafe has been open for 4 years but it didn't have a name, logo, or a Facebook page. For this project, we gave a name, logo, and branding color to the cafe. We also created a Facebook page for it.
Logo​​​​​​​ represents two things; the Leaf embodies the age old tradition of coffee & tea + the Owl is the wisdom and respect in its preparation.
We chose forest, moss, sage, grass, ocean, island as a branding color that reminds us of the forest and environment. We made these mock ups for our client to choose a brand color. He eventually chose forest color as the brand color.
THE PERCH
Published:

THE PERCH

Published: