2012 Farm Progress Show
Challenger Exhibit
Challenger Exhibit
As the lead designer for Challenger, I was tasked to create environmental graphics for our exhibit space at the 2012 Farm Progress Show. We notched up the experience by erecting a GSI grain bin and created custom graphics guiding the customers through Challenger history, current models, and insight into the dealer network. I created the look and feel of the campaign as well as the pieces below.