ASCENDUM is a multinational corporation with family roots headquartered in Portugal. Founded in 1959, it is present in 14 geographies and has approximately 1,400 employees across the globe. In 2015, it had a turnover of 821 M€ resulting from its activity of supplying Construction and Industrial Equipment, Infrastructure Equipment, Cars and Trucks, as well as the respective technical assistance, and providing equipment for rent, and logistics.

In this particular project, the purpose was to create a Tab for Ascendum Máquinas Portugal, to support the GDD Group (Grupo Desportivo Direito), which Ascendum is the official sponsor.