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EDEN MILL, Shipwrecked packaging project


The EDEN. MILL Project 
* To design a new beer bottle packaging focusing on sustainability*
I wanted the graphics on the bottle to be meaning full while still having the core aesthetics of EDIN. MILL. Using symbolism through the tree to show empowerment, the bottle links with the Company thought the colour pallette but also makes a stand on its own. 
The new bottle made from aluminium makes an easier material to recycle which also makes the drink inside taste better for longer! The idea of snap and twist is that the bottles  itself are pre-scored. Once you have finished your drink just simply twist and snap and you have yourself a nifty cup. By creating an incentive people are more inclined to bring back their used bottles to get the award of the etcher so they can create more cups with their other glass bottles.
Screen printed to create the finish, this product is 100% recyclable!
EDEN MILL, Shipwrecked packaging project
Published:

EDEN MILL, Shipwrecked packaging project

Designing the packaging for the EDIN.MILL Shipwrecked bottle, improving it aesthetically but also improving on its sustainability.

Published: