Simply Organic is launching Grilling Seasons series add to their general spices. Each product combines several different types of spices that are selected to season specific types of food such as chicken, seafood and etc. 

My mission for this package design project was emphasizing special quality of Grilling Seasons series, while keeping client's spirit "Pure, Simple and Joy".

This project was started from the original label design of Simply Organics. One-time informations on the bottle were eliminated. Only the beautiful illustrations were left on a bottle with delightful texture of the spices. 

Fish and chicken logo make Grilling Seasons stand out whether they are stacked vertical or horizontal. They beautifully stick out on the natural seasoning textures. Typographic logo represents grilling cook and it's based on Avant-Garde Gothic and Rockwell Std.

The illustrations of primary ingredients suggest appetizing dishes seasoned with the Grilling Seasons. 

Customers can imagine tastes immediately without ingredient lists.   

Detachable and collectable tag has an easy recipe, nutrition facts, ingredients, brand slogan and barcode.