Objective: To promote Lenskart’s Home Eye Checkup (OPTO) Service.
Brief: OPTO - A unique service where in a customer can book an Eye Checkup from the comfort of his/her Home/Office.
Concept: #AankheinCheckKaralo We picked up situations where people are seen doing adverse things because of bad vision. For example, in situation 1, we see an indian bride gracing a mare with a garland instead of the groom because of the bad vision. Hence, we urge the cuatomers to #AankheinCheckKaralo (get your eyes checked)