Honey Dew Bee Co. is the only local raw honey provider that focuses on variety, health benefits, and the versatility that comes with raw honey, making it the only real choice. Humbly located in Orlando, FL, we're proud to be able to provide people from all over, with our carefully cultivated honey.
When going through the logo creation process, it was evident that it had to represent the company in a humble, yet professional way. The intent was to create a logo that marries both iconography and typography while keeping the directive words in mind. Through surveying the audience, it is known that #3 (40%) was the most eye-catching of the group, with #5 (22.86%) and #2 (14.29%) as runner ups.
The idea behind this vision book was to create something that would be handed out at a seminar or business meeting, so that the viewer can see what is pretty much a synopsis of the brand. Through consistent imagery, typography, and color palette, the brand shines through and tells it's story through this vision book.
