Ryan Paul's profile

Logos, various clients

Logos, various clients

Challenge: Each client has different needs, but the broad strokes are usually similar: create a logo that differentiates them from competitors, is memorable, and supports the business strategy.

Solution: I designed logos for several brands, each with its own unique approach. I carefully considered typography, color, and personality to bring out the best of each brand.
Identity for Convergency Partners, a financial advisory and consulting firm. The  monogram features three angles meeting at a single point, representing a convergence of disciplines: asset management, wealth management and financial technology. Developed at Sustena Group.
Identity for Amyris, a biotechnology company that produces sustainable ingredients for the healthcare, fragrance, and cosmetics industries. Developed at Brandpie.
Proposed identity for The Water Trust, a non-profit organization working to improve water, sanitation and hygiene in Uganda and Eastern Africa, with the mission of combating disease and poverty in the developing world. The identity comprises a series of water droplets, arranged to form an abstract “W” monogram. Developed at Prophet.
Identity for value-oriented hotel chain with 700+ locations across the United States and Canada. The identity reinforced a new brand positioning, “Everything you need...and a little bit more.” Developed at Prophet.
Identity for a joint venture between Terminal Link and APM Terminals, operators of the Port of Miami, the 5th-largest shipping container facility on the US east coast. The identity combines four bold angles to form the shape of a shipping container, a critical structure that safeguards its precious cargo. Developed at CoreBrand (now Tenet Partners).
Identity for Sonic, the iconic restaurant known as “America‘s drive-in.” A new “atomically-charged” logo evoked positive associations of the classic American drive-in, and reinforced their new “retro-future” positioning. Developed at Lippincott.
Identity representing the merger of PECO Energy and ComEd, which formed one of the largest electric utilities in the US. The wordmark featured a power symbol in place of the letter “o,” signaling that the company is ready and always “on.” Developed at Luxon Carrà.
Identity for Pfizer Customer Information Solutions, an internal group providing Pfizer’s US Sales Field Force with electronic equipment and support. Representing foresight and vision, the eye symbol has a reflection that forms a lowercase letter “i” for “information.” Developed at Ketchum / Stromberg PR.
Logo for Sandbox Slugger, an award for Sandbox Agency employees, recognizing MVPs who swing for the fences when facing great challenges. Developed at The Sandbox Agency.
Identity for a business research organization providing companies with market analyses, assessments, forecasts, and leadership seminars. The company adopted a modern torch symbol with classic typography. Developed at Enterprise IG (now Superunion).
Personal monogram for the Hsiao Restaurant Group. A playful red dragon, leaping into the air and forming the letter H, expressed the Founder’s proud Chinese heritage. Independent design / consulting engagement.
Identity for Binks Forest Golf Club, located in Wellington, FL. Once hailed as one of the nation’s top PGA golf courses, new management sought to revitalize the brand and restore its prestigious image. Independent design / consulting engagement.
Identity for Telus, one of Canada’s leading telecommunications companies. A dynamic “T” symbol conveys the company's energetic, responsive and progressive spirit. Developed at Lippincott.
Identity for a commercial real estate brokerage firm focused solely on commercial transactions in Brooklyn, NY. Inspired by a map of Brooklyn, the symbol represents a parcel of land. A bold horizon line suggests limitless possibilities, with a curved pathway to represent the company’s entrepreneurial spirit and forward thinking. Independent design / consulting engagement.
Identity for a small information technology consulting firm providing cloud-based data services. Translated from Latin, Venaratus means “honored” or “revered.” Independent design / consulting engagement.
Identity for Feedback Central, an electronic tool enabling pharmaceutical company Pfizer to conduct surveys and collect feedback from its US Sales Field Force. The identity features a speech bubble, connoting that the Field Force’s collective voices will be heard. Developed at Ketchum/Stromberg PR.
New name and identity for Sherritt, Canada's largest producer of nitrogen and phosphate fertilizer. The logotype featured a sunburst, symbolizing life, and how Viridian products enable crop growth. After introducing the identity, Viridian was acquired by Agrium, North America‘s largest producer of nitrogen fertilizers. Developed at Lippincott.
Identity for Tech Reliance, a firm specializing in remote networking and systems management tools for small businesses. The energetic symbol represents the passage of data across a spectrum of bandwidth, reinforcing their position of a leading-edge technology provider. Independent design / consulting engagement.
Logos, various clients
Published:

Logos, various clients

Logos developed for various clients.

Published:

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