Victoria's Secret Fall Trends 2010
Facebook interactive calendar preceding Fall Fashion Week
To help promote the client's participation in Fall Fashion Week in NTC, we were asked to create an interactive calendar that would "release" various fashion trends, video footage, and press releases throughout the month. Upon "liking" the app, she would receive updates in her social stream when new features were released. The trends would also change the background base on the particular trend at hand. Every new day was a different media and carried out with the upmost finesse and of course, sexiness.
