First Image Description: I achieved symmetrical balance by using a centered image that was rather symmetrical. The cat leans slightly one way with the cello leaning slightly the other way.Also, I centered the text, to achieve balance, and put part of the text near the top, while putting some at the bottom. I achieved unity through repetition. I alternated text color lines in order to pull out important details in the advertisement. I achieved rhythm through repetitive rhythm and alternating rhythm. I repeated the same text colors and fonts. I also alternated which color appeared in the text. In terms of typography, I used an eloquent writing style that fit well into the theme of what was being advertised. I used different text colors to highlight the two key text items: the venue and what exactly was being advertised. 

Second Image Description: I achieved balance in an asymmetric style. The cello is set to one side of the poster, while a majority of the text is placed on the opposite side in order to balance out the poster. I achieved unity in a two ways. I used continuation by having part of the cello point to the event that was being advertised. I also used repetition in the colors of the text, highlighting important key text parts with brighter, warm colors. I achieved repetitive and alternating rhythm through the color in the text. The warm colors were used for key details and to highlight the focus of the event - Mozart. I also acheived these two rhythm aspects through alternating text styles. Typography styling was based on the event itself - eloquent, flowing text types were used to reflect the type of experience that was being advertised. I also enlarged key details in the text itself. Warm colors were used for the same reasoning.