ActiveRx is a company that specializes in helping people over 55 to regain strength through physical training specific to their age group.

 

As the graphic design member of a team of 3 freelancers, my job was to create a variety of advertisements as the franchises needed them. The look is based on the brand book and a few general conceptual designs generated by an ad agency.

Pam Racich: graphic design
Bill Woodword, Woodward & Company: copywriting, brand management, marketing.
Meagan Jackman, Jackman Group: public relations, marketing, social media