This is the logo I made for this company as a service provided by arkusnexus/mindhub the place I work.
Here is the website http://itbaja.com/ made by the marketing team in http://arkusnexus.com/.
The idea was to keep the basic graphic elements that could clearly represent technologies, and the most common are “circuits”.
The project was made for a cluster, and the idea that I wanted to illustrate was “union”. My goal was to make a typographic logo, without a unique symbol for the brand, so I adapted the type and the word to ‘union and circuits’.
The colors are loyal to the first logo the cluster had, I kept the blue but made it more elegant with a darker tone, and the yellow was meant to be the sparks on the word, to help give a little bit of personality and the idea of ignition and energy .
“Energy that ignites technologies” That is the phrase I came up to follow so I could make it a graphic message.
