RedNose Chicks Weightlifting is an offshoot and female brand designed for the Iron Club Athletics Club. A need for a more feminine design was desired by the female athletes. This uses a Varsity style font on a standard thick border using diamond graphic elements to complete the Club association. The cutsey pitbull looking menacing was meant to evoke a clean good-looking version of the pitbull designs the club is known for but keeping some femininity and strength. The circular design is meant to mimic a barbell plate to go along with the weightlifting theme.