Each year Cartoon Network Consumer Products has a prominent footprint at the Licensing International Expo in Las Vegas. I lead the team that designed the environment and promotional items.
Custom shelving was designed to showcase consumer products from various manufacturing partners.
Ad promoting Cartoon Network being at the Expo and the four key licensing properties.
Emailed digital promotion.
One sheet with information about one key property.
One sheets for all key properties and the folder to hold them.
Notebook and pen giveaway.
Tote bags are a big deal at this expo and a key way to promote a brand.
Everyone at the expo wears a badge and lanyard. This branded lanyard was around the necks of all attendees.
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