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sephora store design make-up Shopping Retail

2011 PAVE Student Store Design Competition Project

The SEPHORA GiftboxPop Up Shop is a unique holiday shopping experience. Inspired by festive treasures, like snowglobes and gift boxes, this pop-up shop brings whimsy to the stressful holidayseason. Holiday shopping is no longer acumbersome to-do list at theSEPHORA Giftbox Pop Up Shop. Its about bringing the joy back togift-giving by making the process simple, fun, and interactive. Anurban area with many holiday activities and shoppers, such as Rockefeller Center Plaza in New York city, wouldbest support the design. Holidayshoppers and fun-seekers will enjoy the experience the SEPHORA GiftboxPop Up Shop has to offer simply because it’s a wonderful playful holidayexperience. The design caters to women shopping for friends, sisters, and family. Men shopping for thespecial woman in his life canbuy the perfect SEPHORA gift without the hassle of traditional holidayshopping.

Distinctly SEPHORA with signatureblack & whites stripes, SEPHORA red, and touch & test everything attitude, the SEPHORA GiftboxPop Up Shop features SEPHORA holiday pre-wrapped gift sets and embodies theholiday spirit. The theatrical gift boxdesign plays on scale and engages shoppers from a 360 degree interior environment. The transparent gift box form draws guestsinto the space—first, visually as they are attracted to the design and thenphysically as the enter and interact with SEPHORA product. The transparent acrylic paneling lockstogether and breaks down into manageable sheets for easy transportation andrelocation. Other materials include marmoleumtiles for flooring and high gloss laminates for floor fixtures. All materials are light-weight and easy tomove. In summary, the SEPHORA GiftboxPop Up Shop is a portable and distinctive retail experience, the perfect way to share SEPHORAduring the holiday season.

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