The Perfect Fit
packaging | branding
packaging | branding
Rock and Republic denim combines an edgy, rebellious lifestyle with sophisticated glamour. With this spirit in mind, the brand has expanded into cosmetics by introducing a complete skin care line. Just as a great fitting pair of jeans is crucial for a woman’s wardrobe, so is The Perfect Fit skin care products for her skin. Both the color and the denim texture on the letters allude to jeans. Bold capitals accomplish the look of rebellion.