TITLE: Package Designer, Barbie World Wide Division
CLIENT: Mattel
OVERALL ROLE: Create lively and engaging packaging to support doll programs, that appeals to both kids and parents for the following categories: 3–6 yrs, Barbie Fashion CORE (6–9 yrs), and specialty programs (6-12 yrs.)
KEY RESPONSIBILITIES: Lettering (hand drawn, translations into +30 languages), ornamental vector drawing, vector illustrations, interior layout and doll positiioning, container shape and material construction, producing photoshoots for all packaging, new material exploration and costing and comping packaging for approvals.
BARBIE AND THE DIAMOND CASTLE
BARBIE FASHION CORE (INTERNATIONAL DISTRIBUTION)
BARBIE SPECIALITY PROGRAMS