SurfWrench
A modern way to connect owners to mechanics
A modern way to connect owners to mechanics
Brockport based company in the works, Surf Wrench hopes to bring a different way you look at finding mechanics.
Instead of looking for either a big chain store which may frighten new car owners, or a smaller, more local store which seems almost shady without all the bells and whistles that you see on big chains,
Surf Wrench brings the Mechanic to an easy to find search engine.
After adding details about your location, expected cost and even posting blog like entries about your vehicle and its problems, you can find someone to help you or have them contact you first, establishing a wider variety of skill in your attempts to fix your car, and form a bond with a respected expert,
completely changing the way that your parents used to do it.
The Logo Aesthetics
Color Themes: A trio of cool blues melded together with a calming yellow with a pinch of orange, the variety of colors complimenting one another. Overall, its A feeling of a summers day; calming waters contained with the overcast of a floating sun.
Word Play: SurfWrench, a unique name altogether, making the logo work as a cohesive unit was a challenge itself. In order to make everything work together i decided to break the name down with the choices in the logo, the outer shape is that of a nut that is loosened or tightened with a wrench, the blue on the inside is that of waves crashing against one another, the "S" is for the company name
Color Themes: A trio of cool blues melded together with a calming yellow with a pinch of orange, the variety of colors complimenting one another. Overall, its A feeling of a summers day; calming waters contained with the overcast of a floating sun.
Word Play: SurfWrench, a unique name altogether, making the logo work as a cohesive unit was a challenge itself. In order to make everything work together i decided to break the name down with the choices in the logo, the outer shape is that of a nut that is loosened or tightened with a wrench, the blue on the inside is that of waves crashing against one another, the "S" is for the company name