Spill is an interactive question-based game designed for iPad.
Team members: Mary Curtis, Suji Kweon, Sangwoo Nam
STRATEGY
What do we want to get out of this product?
• Sell the product in a digital form
• Give a good impression of the brand
• Get feedback from users so it can be improved
• Keep up with competition, trends, and technology
• For the users to be “repeat customers” and continue playing the game
What do our users want to get out of it?
• To have FUN!
• Get to know each other
• Have something to do when bored
• Easy to use instantly
• Free app
SCOPE
What content and functionality will the product offer to users?
• Shake iPad to roll dice
• 4 game themes to choose from
• 8 characters to choose from for each theme
• 3–6 players
• ”How to play” guide
• Answers hidden after they are inputed (allows for secrecy)
Target user: Teenage girls, ages 13-16
This is a game designed to be played with a group of friends at a party or sleepover. Girls who play this game are frequent users of other games like Trivia Crack and Words With Friends.
They enjoy watching movies, gossiping, going shopping, and of course – taking selfies. They want to get to know each other better and know each other’s secrets.
