CAROLEE KENNELS
Cindy came to me to create a logo for her business Carolee Kennels, but with the stipulation not to do a dog logo. As much as I mourned the opportunity to play with unique features of the English bulldog, but started to think about what makes her company unique. She incorporates a obedience training with the family in order to ease the puppies into the family.
BUSINESS MATERIALS
Focusing on the obedience training, I incorporated a dog whistle and a leash end. Initially I created it as a cylinder badge in reference to the complete experience the owner offers her clients. Additionally, I offered that the logo be used on the dog tags as a cute way to remind buyers of where the dogs originate.
