Project: To design athletic and dress footwear for that location for a specific NYC location based upon an existing brand. I was assigned Union Square. I chose to design shoes for Vans because this brand represents the Union Square aesthetic and lifestyle. The collection name, Union^2, makes Union Square more similar to Vans existing line, "Sk8." I also have a math motif streaming through. Catch it if you can
I wanted to incorporate all aspects of Union Square. Grey manmade hexagons and organic greenery mesh to create shoes that don't quite work yet still do. I believe that this is representative of the park itself. The label on the Vans in handwritten which is representative of the signs homeless, Occupy Wall-street rallyers, and farmer's market vendors use.