Email Marketing Design
Blue Man Group Universal Orlando Resort
December 2012
This holiday email campaign was graphically designed, coded with email-friendly XHTML and inline styles, setup for deployment and managed. The campaign had a 88% delivery rate with 2.8% open and 3.1% click rates. At the end of each campaign, full reports showed campaign statistics to the client. Data used was opt-in only and cleaned to ensure the best quality and optimal outcome.
The header graphic below was designed especially for the New Year's event and this email campaign. Using official Blue Man Group photography, a festive background is made up of two stock photo images and Photoshop CS effects.
