Better Than New is a Service Design Project I developed along with two colleagues from PARSONS while I was studying Strategic Design Management there on Summer'14.


The challenge was to develop a new Service, focused on the Manhattan area. We had only four days to start from scratch and finish, so it would be better not trying to save the world and really focus on local issues.


After lot of ideas and post-its ...

We decides to focus do HOUSING issues. Most of the Summer Students stayed on the Housing of the university. And all of them had the same problems.
1. People come from all over the world to spend Summer in NYC.
2. They won't have any household items available. So, most of the time, they bring them!
3. When they come, they see that Cleaning and Cooking items are also missing.
 
4. So, after some weeks, without cleaning, students start living in a small chaos.
5. Here are some numbers caused by this whole situation
Yaaaay!
6. But first...
It is all about 'Presentation'
It was used before. But you Never concern about it. It is so clean!
You don't have to buy something slightly used, if you can borrow or rent!
7. We built the Canvas
Detail of the canvas
Detail of the canvas
The cost was based on wholesale market prices at the time. 
The cost was based on wholesale market prices at the time. 
The cost was based on wholesale market prices at the time. 
Besides the basic items, dwellers can also rent special items for a short period of time.
Our placement at one of the dormitories.
Students would be aware of the Service while applying for the university housing.
Raising funds
Better Than New
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Better Than New

Better Than New it is a Service Design Project developed as my Final Assignment on Strategic Design Management Summer Intensive Course at PARSONS Read More

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