Urban Outfitters
Copywriter & Online Content Management
Originally hired as the sole copywriter for www.urbanoutfitters.co.uk to write product descriptions, captions, headlines, ad-hoc marketing copy, and to establish a house style and tone. 

My role has now evolved into generating and executing content ideas for the UO Community part of the site which I launched with our Senior Graphic Designer. 

Features include:


I also manage, moderate, and distribute content across our social media sites: 


UOEurope on Facebook
UOEurope on Twitter
UOEurope on Flickr
Urban Outfitters
Published:

Urban Outfitters

Creating the brand tone of voice and establish the house style of writing for Urban Outfitters Europe. Work includes: Product Descriptions, Ad- Read More

Published: