交感 FEELING │ 30𝘵𝘩 銘傳商設畢業展主視覺形象設計

交感 𝙁𝙀𝙀𝙇𝙄𝙉𝙂

銘傳大學商業設計學系 30𝘵𝘩 畢業展

主視覺形象設計

𝟯𝗢𝘁𝗵 𝗖𝗢𝗠𝗠𝗘𝗥𝗖𝗜𝗔𝗟 𝗗𝗘𝗦𝗜𝗚𝗡 𝗚𝗥𝗔𝗗𝗨𝗔𝗧𝗘 𝗘𝗫𝗛𝗜𝗕𝗜𝗧𝗜𝗢𝗡 𝗢𝗙

𝗠𝗜𝗡𝗚 𝗖𝗛𝗨𝗔𝗡 𝗨𝗡𝗜𝗩𝗘𝗥𝗦𝗜𝗧𝗬.

讓設計　成為 ↔ 交流感受　的力量

𝙇𝙀𝙏 𝘿𝙀𝙎𝙄𝙂𝙉 𝘽𝙀𝘾𝙊𝙈𝙀 𝘼 𝙋𝙊𝙒𝙀𝙍 𝙏𝙊 𝙂𝘼𝙏𝙃𝙀𝙍 𝙁𝙀𝙀𝙇𝙄𝙉𝙂

在這技術氾濫的世代，擁有快速適應科技變化的彈性和靈活的流動性是我們這一代的姿態。
人工智慧的精密計算取代不了人類豐富的感知。當我們創作時，人是主體，感受與感情是創作核心。

In this technology-infested generation, having the flexibility and flexibility to adapt quickly to technological change is the attitude of our generation.
Artificial intelligence can not replace the rich perception of human beings.When we create,

people are subjects, and feelings and feelings are the core of creation.

主視覺設計

VISUAL DESIGN

以液態的流動性作為主體呈現。表現的是設計時那份熱情與感受竄動的瞬間，透過力量串連起感受、呈現靈感湧現的樣態。

The fluidity of the liquid is presented as the main body.It is the moment when the enthusiasm and feeling of the design are shaken, and the feeling and inspiration are expressed through the power of the series.

色彩計畫

CHROMATIC SCHEME

使用本屆定義之形象特別色螢光綠為主色，輔色為銀色，霧銀與亮銀交互搭配呈現。

印刷上採用特別色油墨印製。

Use the image of this definition of the special color fluorescent green as the main color, supplementary color is silver, fog silver and bright silver interchangeably presented.Special color ink is used for printing.

　　　　　　　　　特別色金屬色

標準字設計

LOGOTYPE

系列延伸海報

SERIES OF POSTERS

由主視覺中的「流動性」轉換為「視覺不定性」的概念，串連形象組與本屆畢製共28個小組。
取自人工智慧「大量運算生成」的特性，模擬生成之過程，以形象組擔當人工智慧的角色，展現人獨特的「感覺創造力」。

以各小組主題元素、主題訴求為主，將視覺風格轉換為形象組的視覺形式，使各組也成為本屆形象主視覺設計的一部分。

From the concept of "fluidity" in the main vision to the concept of "visual uncertainty", the image group is connected to the various groups of this year's graduation system.
Based on the characteristics of artificial intelligence, the process of generation is simulated, and the image group plays the role of artificial intelligence, showing the unique sense of creativity.Based on the theme elements and theme appeal of each group, the visual style is transformed into the visual form of the image group, so that each group also becomes a part of the main visual design.

延伸物設計

MERCHANDISE

色彩主調性設定為螢光綠及銀色，在延伸物設計上透過不同質感的紙材來表現銀色的科技感，以及將主要形象「流動性」的概念落實於延伸物上。

The color tone is set to fluorescent green and silver.Extensions are designed through different textures of paper.expressing a silvery sense of technology, and the main imageThe concept of "liquidity" is implemented in extensions.

展場設計

EXHIBITION DESIGN

本屆展場位置位於主要通道、出入口旁，展覽空間方正。由於周圍有多條通道，為了能將校系宣傳發揮最大值，展場規劃將以「開放式」展場為主要的策展特色。來營造出通透、寬敞無阻的展間。也期望能藉由這樣開放的展間來讓更多人看見本屆的精彩作品。

The exhibition hall is located next to the main entrance and exit, and the exhibition space is square.Due to the many channels surrounding the exhibition, in order to maximize the publicity of the department, the exhibition hall planning will be "open" exhibition hall as the main curatorial feature.To create a transparent, spacious and unobstructed exhibition space.I also hope that through this open exhibition room, more people will see this wonderful work.