Clean Hacker is a house cleaning online blog, launching an ebook called "Cleaning the Home". It is an easy online resource that provides practical tips and cleaning hacks and an educational guide to inform her about different types of products, chemicals, and components, as well as more sustainable alternatives for every different cleaning need.

This is a social media campaign for Instagram, created to achieve its SMART goal: "Increase e-book downloads monthly average by 30% (from 500 to 780 downloads per month), within the next 6 months, by launching a targeted social media campaign focused on engaging content and ebook promotion".