This is my final project of the graphic design course at Tbilisi School of Communications. Where the task was to create an Earth Day campaign design for an existing brand.
Chikatai is a small sustainable enterprise. They create musical toys and decor items for infants and toddlers. Sustainability became the core component of the brand philosophy - "We make friends, care and preserve nature and its inhabitants and this is the driving force of Chikatai." Main aim is to reduce pre-consumer waste and raise awareness about the importance of the issue. Based on their values, Chikatai is launching a campaign related to Earth Day, which is celebrated on April 22.
