Anuska Borah's profile

Jacquard Design Collection for Linen Club

The project in hand was carried out in collaboration with the premium Linen clothing brand the Linen Club for their upcoming ready to stitch menswear wedding collection under the division Linen Club Ethnique. The project includes two collections with 6 ensembles each along with styling suggestions.
ETHNIQUE by Linen Club is a range of Indian ethnic fabrics designed with utmost care and precision
A marriage that isn't just about the two people but the textiles of two traditions!
The project including both the collection holds a design story where an Assamese bride and a North Indian Punjabi groom hailing from two different traditions with different taste in design ties the knot together. I took this as a challenge to unite them through the voice of textiles. 
The collection is themed as The Kalgi where inspiration has been drawn from the traditional turban pin by the same name
The below are the final looks achieved through the first collection
Second collection theme Foggy Geometrics was provided by the brand itself while the inspiration, look and designs for same were developed during the project
The below are the final looks achieved through the second collection
Jacquard Design Collection for Linen Club
Published:

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Jacquard Design Collection for Linen Club

Published: