The Complete Designer
These graphics are designed for a product targeting designers, similar to Freepik. They serve as visual demonstrations to inform users about the capabilities of this product.
Seeking a casual and playful brand identity, they requested more whimsical and lively illustrations/animations, which I created.
The first thing i did was to revamped their existing mascot to enhance its fluidity. The previous design was somewhat rigid, posing challenges for future asset creation within the brand. This adjustment also ensures better visual alignment with the product.
Icons
These UI icons are crafted to echo the aesthetic of the mascot, seamlessly integrating with the overall design language of the product.
Animations
These illustrations aim to enrich the user experience by facilitating a clearer understanding of the product's features and offerings.