About Project
The Founding Day is a national occasion that narrates the glory of three centuries since the establishment of the Saudi state, inspiring their imaginations with the depth and quality of their shared history and culture.
In this project, we utilize illustrations as a means to convey those feelings and sentiments.
The illustrations represent the cultural and historical elements of the Kingdom of Saudi Arabia in a new and innovative way. Alongside this, through communicating key messages
with classic elegance and sophistication, our illustrations evokes a variety of prominent cultural images that express the diversity of Saudi culture.
In this project, we utilize illustrations as a means to convey those feelings and sentiments.
The illustrations represent the cultural and historical elements of the Kingdom of Saudi Arabia in a new and innovative way. Alongside this, through communicating key messages
with classic elegance and sophistication, our illustrations evokes a variety of prominent cultural images that express the diversity of Saudi culture.
Ready?
As usual, I start by providing you with a quick overview through presenting sketches and behind-the-scenes of the work.
The main sketch depicts a Saudi man riding on the back of a camel, celebrating the Founding Day.
He holds the flag in one hand and a sword in the other, with Diriyah behind him.
Al-Ardha and the sword dance involve two rows of participants standing in lines facing each other.
Imagine the scene from the front and from the back.
Imagine the scene from the front and from the back.
The illustrations
I have been working on some important scenes that express the nature of Founding Day and the history of the first founding of the Saudi state, and to strengthen the depth of national identity that was founded by Imam Muhammad bin Saud three centuries ago. He established a political entity that achieved unity, stability, and prosperity. On this day, Diriyah became the capital of the first Saudi state.
I have been working on some important scenes that express the nature of Founding Day and the history of the first founding of the Saudi state, and to strengthen the depth of national identity that was founded by Imam Muhammad bin Saud three centuries ago. He established a political entity that achieved unity, stability, and prosperity. On this day, Diriyah became the capital of the first Saudi state.
P.S. The Fashion selected from the Founding Day Identity Guide for a specific time period chosen by the client.
And here I have created an Instagram line based on the illustrations for Founding Day and using the symbols and patterns of their identity.