DigDeep End of Year Campaign 2023. The theme of this campaign was "The Ripple Effect." We tried to visually depict the pervasive and widely-impactful aspect of DigDeep's work. I was responsible for executing on direction done by a contractor in email, organic social, and paid media channels. The campaign raised 1.6 million in total (including matches); $215,699 from 19 emails, $9,925 from organic social.
The Ripple Effect
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The Ripple Effect

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