这个蔚蓝的星球，海洋生物多姿多彩无需过多修饰，本次项目：茵蔚海鲜姿造餐厅，海鲜姿造这个品类是近年流行起来的一个菜系。主要是以海鲜为食材，经过专业的刀工处理、独特的摆放方式，营造出诱人的就餐氛围。它将日本怀石料理的禅意、中国山水画的写意、中国盆景的奇崛以现代养生、时尚等元素融为一体，使海鲜美食呈现出一种让人赏心悦目、啧啧称奇的新姿势。
On this blue planet, the marine life is colorful and does not need too much modification. This project: Yinwei Seafood Restaurant, the seafood category is a cuisine that has become popular in recent years. Mainly made of seafood, professional knife processing and unique placement create an attractive dining atmosphere. It integrates the Zen spirit of Japanese kaiseki cuisine, the freehand brushwork of Chinese landscape paintings, and the wonders of Chinese bonsai with modern health care, fashion and other elements, making seafood delicacies present a new posture that is pleasing to the eye and amazing.
字体设计说明： 主风格选择用时尚年轻的黑体，在硬朗黑体上增加笔画的细节调整，可以增强精致度，提升档次。 两边比较明显的笔画变形设计旨在为两个差异巨大的字型创造共通，建立连接，也为整体字形增加对称美感，并避免过度设计容易带来的低端感。
Font design instructions: Choose a fashionable and young black body as the main style, and add detailed adjustments to the strokes on the tough black body, which can enhance the sophistication and improve the grade. The obvious stroke deformation design on both sides aims to create commonality and connection between the two hugely different fonts. It also adds symmetrical beauty to the overall font and avoids the low-end feeling that is easily brought about by over-design.
颜色设计说明： 品牌核心是蔚蓝，海蓝色作为品类识别是必须要出现的，但是如果只用海蓝色，跟其它海鲜类品牌大同小异，难以出众，茵蔚海鲜姿造本就以产品的姿色为特征，故我们要找到大海最美时刻， 那就是“海上晚霞”由红到蓝的渐变色。
Color design description: The core of the brand is blue, and sea blue is necessary for category identification. However, if only sea blue is used, it will be similar to other seafood brands and difficult to stand out. The appearance of Yinwei seafood is characterized by the beauty of the product. , so we need to find the most beautiful moment of the sea, which is the gradient color from red to blue in the "sunset glow on the sea".
