I thought about the late 1970s, summer, Florida, racing cars and their graphics when making this lettering. This also made me think of vintage vacation souvenir t-shirts.

The final font has a more personal touch. I wanted to look at it as someone signature, some that has qualities to be big and epic. This reminded of the director Cecil B. DeMille…maybe because the name Emile rhymes with his last name. Anyway, I wanted to still channel old Hollywood. I would like to think that Emile is a young man with antiquated charm; he wears oxfords and vintage Pendleton blazers.

I was feeling very preppy and or ivy league.