PRS logo design
I designed a logo for PRS guitars that was printed on t-shirts and hoodies. The design was made to represent symbols and historical foundations of the company. Here I provide a real print on a hoodie and some mockups:
Logo design for PRS Guitars
Images of real printed hoodies
Imagined an image of a PRS guitar and the town they originated in; Downtown Annapolis, representing the roots and the start of PRS making their guitars. I designed it to look as if Annapolis is living above the guitar. I felt that the color navy blue was fitting for a company that grew up around the water.
The birds are an important symbol since PRS's fretboards have bird-shaped inlays, and especially the founder's mother was a bird watcher. I thought it would be a good design choice to design the birds around the neck and have them fly off to the sky.
