From the first season of The Chosen, I was a fan. We began to get internal request for collaboration, which I already 100% supported AND was eager to begin designing whenever I got the green light. One day, it finally happened.
Using their branding and logo, I set out to meld our brands visually onto our well-loved products. I designed the layout for rings, belts and wallets and curated the suggested product line-up. I handed off the art to the rendering artist and put those renderings
into an interactive pdf telling our story and designing it to
perfectly feel like both of our brands. No matter what the outcome,
this is what I learned: If you don't cast your net out of the boat,
you'll never catch any fish!