Esther Herzog's profile

Great Swiss Designers (Layout Design)

I used the skewed layout and shape made from the designer's name and dates to reflect Tschichold's own style.
Perhaps my most minimalistic design in the set, I decided to keep the feel light by favoring light text weight, using plenty of white space, and bleeding the Westinghouse mark off the side of the page. The Rand page was also the most difficult layout for readability because I chose it as the required right-justified-only layout.
I was inspired by a Vignelli design I found in my visual research to use a skewed text box emanating from the Knoll mark on this page, keeping the left-justified-only layout from being too predictable.
Great Swiss Designers (Layout Design)
Published:

Great Swiss Designers (Layout Design)

In this project, a series of layouts, copy and images were provided for pages about three famous Swiss designers. Each piece functions as part of Read More

Published:

Creative Fields