Brandalism /2022
Branding and Visual Identity
University project: critical design focusing on the duality between consumerism and poverty, connecting them in a close reality - the brand La Vie is censured as a representative of shopping centres in the city of Caldas da Rainha, applying mupi and stickers, with direct intervention on La Vie shopping centre.
Branding and Visual Identity
University project: critical design focusing on the duality between consumerism and poverty, connecting them in a close reality - the brand La Vie is censured as a representative of shopping centres in the city of Caldas da Rainha, applying mupi and stickers, with direct intervention on La Vie shopping centre.
Branding e Identidade Visual
Projeto universitário: projeto que tem como objetivo criticar a dualidade presente entre consumismo e a pobreza, ligando-os numa realidade próxima - censura-se, portanto, a marca La Vie enquanto representante dos centros comerciais na cidade das Caldas da Rainha. A intervenção é feita no próprio shopping La Vie, com a aplicação de mupi e diversos stickers no local.
