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UX Assignment 2

UX Assignment 2
For this assignment we worked together in pairs of two to create archetypes, personas and a content strategy for a travel agency. We sat together and brainstormed on how to get to work on this assignment. We learned how to separate people in to groups to make the right archetypes and name them, make personas out of these archetypes and use that info to create a content strategy.
Milestone1: Archetypes
Miro work file
Milestone2: Personas
INFO
Milestone3: Content Strategy
Minimal content
1.Way to Book
2.Help Desk
3.Contact info
4.List with Products
5.Review score
6.Search
7.Adress
8.Photo's
9.Discription location
Bibliography
Figure 1. Zalando (2023) Available on October 17th, 2023 from https://www.zalando.be/
Figure 2. Meteo (2023) Available on October 17th, 2023 from https://www.meteo.be/nl/belgie
Figure 3. Hello Fresh (2023) Available on October 17th, 2023 from https://www.hellofresh.be/
Figure 4. Standaard Boekhandel (2023) Available on October 17th, 2023 from https://www.standaardboekhandel.be/
Miro board with mindmaps, minimal content, site inspiration and content matrix 
This assignment was an interesting experience and was much harder than expected. Teamwork went really well and we had no problems working together. It also took a lot of time, trials and errors but we managed to put something together that we're proud of. 
Loeka Willems & Wout Vanderbauwhede Student work 2023-2024 Experience Design 1
@Devine: Bachelor Digital Design and Development
 
UX Assignment 2
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UX Assignment 2

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Creative Fields