Virtually Versailles - Hong Kong
The magic of legendary Versailles has been admired globally for centuries and is still one of the most prestigious symbols of France's grandeur and heritage. With the innovative design, multi-media and interactive installation of “Virtually Versailles”, visitors almost feel as though they are stepping into the Palace of Versailles.
The key visual uses a polygonal background, architectural outline and colour codes of Versailles, gold and blue, to convey technological feeling and highlight the architectural design of Versailles. The Honour Gate is one of the iconic sight of the Palace of Versailles, it creates a contrast between virtual and reality with the architecture outline behind it.
The key visual is applied to museum poster, brochure layout, postcard, social media, Window sticker, digital panel ad, MTR 4-sheet / 12-sheet ad and UI for the exhibition app.
