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Ekotopfilm is the film festival about sustainable development. the main topic in 2021 was consumerism and its impact on the planet.
Ekotopfilm is the film festival about sustainable development. the main topic in 2021 was consumerism and its impact on the planet.
We looked at this issue through the eyes of the world's great inventors and personalities who brought brilliant ideas to humanity that were supposed to make life easier. But consumerism has turned them into a weapon against nature. Today, these individuals would probably be surprised at the impact their ideas have on the environment. That's why we have apologised to them in our campaign. On TV, online and out on the streets.
Key visuals
TV Spots
Case study
social media
outdoor installation
CREDITS:
Agency: EFFE Bratislava
Creative Director: Katarína Noskajová, Peter Rajčák
Art Director: Štefan Hellvis Klučka (me), Denisa Pajkošová, Zuzana Sedlák Pompová, Michal Písecký
Copywriter: Katarína Noskajová
Production: Tru-Kru
Agency: EFFE Bratislava
Creative Director: Katarína Noskajová, Peter Rajčák
Art Director: Štefan Hellvis Klučka (me), Denisa Pajkošová, Zuzana Sedlák Pompová, Michal Písecký
Copywriter: Katarína Noskajová
Production: Tru-Kru
