This is a project synthesizing the mascot design packages I've made recently.
Hope you enjoy!
Hope you enjoy!
Vua Cua is a famous crab restaurant chain in Vietnam.
Using the image of a cute little crab king,
the brand targets customers who are young women.
Turn Around
Posing | Sticker Pack
Home Coffee is a chain of coffee shops in Dak Lak city, Vietnam.
Targeting young customers and students,
Home coffee wants to create a cute and approachable bear.
Turn Around
Expression
Posing | Sticker Pack
New Year's card
Vic is a non-profit organization dedicated to environmental protection.
Using the image of a cute seal,
Vic wants to tell his story in a humorous and approachable way
Turn Around
Posing | Sticker pack
Olabs is a research and consulting services organization specializing
in user experience and interactive technology.
Inspired by the image of basic members of a Vietnamese family:
grandparents, parents, children...
Olabs wants to show that technology is always associated with life, bringing professional knowledge about UX to all Vietnamese users,
including those who do not know much about technology
Posing | Expression | Visual Element
Dad | Office staff
Grandfather | Retired person
Grandmother | Retired person
Mom | Housewife
Son | Student
Visual Elements
CCS is one of the leading security technology companies in Vietnam.
The character set is inspired by familiar items in the industry
such as computers, USBs, keyboards... and the classic Y2k art style.
CCS wants to use them to explain dry technical knowledge about information technology with fun and engaging stories.
Character Concept
