Rahul Sirsikar's profile

Mortein - Print Campaign

Mortein Campaign
(Print/ Social Media) 
As a Product Marketer, effective copywriting stands out as a crucial requirement for the role, particularly when developing Demand Gen campaigns. The emergence of AI has significantly facilitated the translation of ideas into visuals. Recently, a chance encounter with a persistent cockroach in the garbage area of our residential complex sparked an idea in my mind. Here's the execution:

Brand: Mortein 

Product: Mortein Power Guard - Cockroach Killer 

Insight: Cockroaches are not mere intruders; they inhabit our homes and act as if our spaces are theirs, freely sharing our belongings.

P.S: Made with A.I.
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Mortein - Print Campaign
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Mortein - Print Campaign

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