New York Food & Wine Festival - The Standard Hotel NY
To celebrate the new chapter in his culinary profession, NBC's 'The Feast' hosted a talk with Ferran Adria after closing down his world renowned restaurant El Bulli. The talks included a book signing for the launch of his new book 'The Family Meal' and a chat with his friend Eric Ripert. I was responsible for the branding, set design, the invitations, event decor, and giveaways.
the evite.
the welcome signage made to look like giant mouse sculpture by japanese artist KAWS was shouting it out.
Erid Ripert on our stage.
branded chef aprons.
Vinyl artwork.
The book signing.
more signage.
branded utensils. Eat with love!
Ferran's book (the utensils double up as a good book mark!)
