Lauren Allden's profile

Dynamic. Like You. - Mercedes-Benz


___________________________________________________

Agility Earned Campaign by Network BBDO
I was responsible for the quick strategy, new campaign line, visual design and animation.

___________________________________________________

Brief
Create a new campaign line, as well as conceptual visuals (static and video) to launch the new adjustable finance option when buying a Mercedes-Benz. The challenge here was the fact that we had no real assets to work with and could only utilise the 3 standard angled png images used for the new GLC vehicle on the website.


You can find the strategy document here


   

___________________________________________________


Thank You


Dynamic. Like You. - Mercedes-Benz
Published:

Dynamic. Like You. - Mercedes-Benz

Published: