At Paperclips, we believe that a website is the digital face of a brand and the landing page is like a welcoming handshake. This is why we put all our expertise and creativity into play when we took on the challenge of enhancing the website landing page of our client, Alankaran.

As a boutique wedding planning and decor company, Alankaran has built a reputation for delivering personalized and unforgettable wedding experiences. Our collaboration with them was aimed at creating a website landing page that not only reflected their unique brand identity but also showcased their exceptional offerings.

We created a moodboard taking cues from vintage and royal motifs, which reflected the brand’s aesthetics. Further, we added modern design elements into the website’s UI to create a sleek and sophisticated user experience. The colour palette was thoughtfully selected to complement the royal motifs while also using modern design elements. The pastel and earthy tones create a welcoming digital ambience, while also making the website landing page visually appealing and easy to navigate.

When we collaborated with Alankaran, we ensured that their brand communication was clear, engaging, and approachable. To achieve this, we implemented a comprehensive strategy that focused on functionality, aesthetic appeal, and user experience.

Our aim was to create a website landing page that aligned with Alankaran's brand goals and values. We paid close attention to developing clear call-to-action lines and engaging content, ensuring that visitors could easily navigate and find what they needed. From the color palette to the typography, every element of the website was carefully selected and implemented to ensure a cohesive and visually appealing design.