Energizer Ultimate Lithium (cross-platform campaign)
June 2013
Description:
Designed and implemented a cross-platform campaign for Energizer Ultimate Lithium batteries. This campaign was comprised of over 22 unique ad units and incorporated different technologies including mobile web design and coding, and HTML5 front end design.
Kindle Fire
Kindle eInk
Mobile ads that link to a mobile coupon landing page
Desktop ads that ran on Amazon and on 3rd Party sites through the Amazon Advertising Platform
