Envisioning RTA branding transformation
RTA, the luxury ready-to-wear label from Los Angeles, partnered with FAM for a transformative design metamorphosis and visual identity refresh. FAM envisioned an elegant symbol that captures the essence of RTA and developed a sophisticated and dynamic design system, with each element harmonizing with the core mark. FAM continues to support RTA in brand development and the evolution of its aesthetic.
SERVICES
Logo Design, Visual Identity Design, Brand Book, Brand Guidelines