Virtuelle™
We Build Virtual Worlds
I was assigned to design the logo and visual id. for Virtuelle, a new company, based in the United Kingdom, active in the field of the metaverse, creating virtual experiences and digital twins.
The name "virtuelle", is the French word for virtual in English. A custom type mark was created and the double "L" in the name was the key that led us to the main logo ( V letter mark) which combined with the brand's name typography.
for the color profile of the identity, i use a blue analogous color palette, with purple and turquoise tints, to create a smooth and matching gradient. Colors refer to the main nuances you find on web coding, or in data streams.
